What if you could learn how to buy a business successfully in 12 weeks with our DATING™ system


Two thirds of UK business owners will sell their business in the next 5-10 years…

This is actually true, a study recently identified that the average business owner sells their business after 8.7 years and in the next ten years we will see a surge of baby-boomer business owners selling their business and heading for retirement.  This presents a huge opportunity in the market place to consolidate market share and seek proven business model opportunities.

So if that is the case, why are entrepreneurial business owners not preparing to sieze the opportunity and often think:


I don't know how to buy a business


My business isn't ready to scale up


I wouldn't know where to start


My business wouldn't get the funding


My business is too small to buy another business


Buy a Busines


What if there was an easy to understand step by step system that removes all the jargon, reduces overwhelm and guides you through the full process?

Well, actually there is and I have helped over 200 entrepreneurs to do exactly that.

We guide you step by step through buying a business so you can scale up your business, bolt on new products and services, acquire amazing new talent and increase your market share.

I’m Emma and I have helped over 200 Entrepreneurs to buy and sell businesses with a combined deal value of over £250m ….

This means I understand exactly how you are feeling, I know your concerns and I know exactly what you need to do scale up by buying other businesses.

That’s over 200:

♥ businesses that were able to continue to grow and help their customers after the seller has moved on

♥ teams that were able to access new training and development to expand their skill sets

♥ £250m of revenue that I have bolted on to existing businesses 



to scale up your business through Mergers and Acquisitions using our DATING™ system


The Seller has done the initial hard work for you and created a proven business model that will provide you with an income from day one.

This means that you have easier access to loans and financing as you are able to demonstrate there is less financial risk and you can prove how an investor would get a return on their investment.

The current Employees and Management Team are extremely valuable and hold the knowledge of how the business operates.

Our system teaches you our perfect match targeting process to identify your ideal seller aligned to your strategic goals!


Buying an existing business allows you to benefit from synergies but also you can enter new markets or bolt on new products and services (and you can do this in less time compared to launching from scratch).

This in turn increases your overall Enterprise Value so when you want to implement your Exit Strategy you can get a better return on your investment.

Our system teaches you exactly how to assess a business before you buy it, so that you can ensure you mitigate any risks and maximise any opportunities to increase the Enterprise Value of your Business..



An Entrepreneur despite running a business is not expected to know how the process of buying a business works.

So, this often results in overwhelm during the process, because you don’t understand what risks to look for in a business and the warranties and indemnities and post completion liabilities that you could negotiate on during a sale.

The due diligence process is lengthy and time consuming, but our system teaches you how to use this process to effectively plan an integration strategy to ensure a successful transition from seller to buyer.


The  12 module online Buyers Masterclass program that guides you through you how to buy a business using an easy to understand step by step system to ensure you achieve a successful Acquisition using our tried and tested DATING™ system to buy a business.  Here’s what we cover:

Setting up your deal team

We identify and pull together your team of superstar subject matter experts to help you acquire businesses and assist you with the deal


Analysing your business

We get you to perform a full analysis of your business to identify your financial and operational strategic goals

Identifying your ideal Sellers

We cover how to identify your ideal targets and the methods that you can implement to target them as potential M&A opportunities

Implementing your strategy

We get you and your deal team to prepare all the material you will need to present to an acquisition target to show them that you are the ideal buyer for their business

Negotiating with a Seller

We talk about all of the key points to negoitate on in order to limi the liabilites you will inherit and secure the deal to get it to completion 

Getting to completion - The Legal Process

We cover the key documents that may be needed during the legal process and the important clauses to consider

Getting to completion - Legal Due Diligence

We go through the  legal questions that you need to ask and how to carry out a TRAP analysis of the response to develop your integration plan 

Getting to completion - Financial Due Diligence

We go through the financial points that you and your deal team will need to verify in order to complete on the deal and to check liquidity

Getting to completion - Operational Due Diligence

We go through the operational questions that you need to ask and how to analyse the responses in order to develop your integration plan

What happens at completion

We talk through what happens in the lead up to completion and what happens on completion day and the checklist of documents you will need to see

The Integration Process and Managing Change

We cover the integration plan and how to ensure the clients and the team goes through the period of change feeling supported and informed so you retain them

The After Life

We talk about the long term requirements that might exist in certain deals and how to manage these with the seller and how to handle changing organisational cultures



If Female Entrepreneurs scaled up their businesses at the same rate as men we would add an extra £250bn to the UK economy!

♥ You understand the business purchase process before you start your scale up strategy

♥ You prepare your deal team in order to capture risks during the due diligence process

♥ You stay in control of the deal through to completion

♥ You target sellers that fit your strategic goals

♥ You successfully increase your business Enterprise Value to increase the return on your investment when you sell

WHat does it cost?

Are you ready to scale up your business supported by Emma using our proven system.


£397 x 6 payments

You can spread the cost over 6 months if you prefer.


  • Includes the M&A Deal Planner (worth £39.99)

  • Includes the full library of templates you need to buy a business (worth £500)

  • Includes weekly live Q&A sessions with Emma (Priceless!)



You can save £385 by paying in full.



  • Includes the M&A Deal Planner (worth £39.99)

  • Includes the full library of templates you need to buy a business (worth £500)

  • Includes weekly live Q&A sessions with Emma (Priceless!)



Our Ultimate VIP package includes our Buyers Masterclass package PLUS;.

  • You get exclusive access to Emma via Whatsapp and Email.

  • Twelve 1-2-1 live 30 minute accountability and progress tracking zoom calls to be used within 12 months of purchase



How long is the masterclass?

The Masterclass commences 14 days after payment.  You will be sent your login details immediately and you will have a preliminary task to complete in the interim.

Each module will then become available after 7 consecutive days.  You will have lifetime access to the content.

What is the M&A Deal Planner

The M&A Deal Planner is the essential resource for savvy deal makers.  It allows you to track 12 projects through to completion and define your targeting strategy.  It includes a week to view and month to view diary too!

Why do some deals fall through?

Unfortunately, a high percentage of deals fall through.  This is usually due to one of the parties leaking the deal, deal fatigue, being unprepared and lack of knowledge.

That’s why I created the Masterclass to increase the chances of you achieving a successful acquisitions strategy and to do M&A another way.


Nice to meet you!

I am Emma and I cannot wait to help you successfully scale up your business and increase your enterprise value.

It is my passion to help you scale up your business in a way that is supported, easy to understand and ensures you are fully prepared for the next level!